In this episode of Lykken on Lending, David will interview Nick Hedges, CEO of localized digital marketing innovator of MomentFeed and a recognized expert on the mortgage borrower’s journey.

We’ll be talking about what it takes to have a successful digital marketing program today and how lenders can optimize the purchase journey to engage and capture more nearby customers searching for home loans.

Want to know more about Nick Hedges?

Over the last decade Nick has become a successful tech company builder — growing his start-up Velocify to a market leader, and successfully orchestrating the sale of Velocify to the leading digital mortgage giant Ellie Mae. Recently, after serving as the SVP of Consumer Strategy at Ellie Mae, Nick returned to his entrepreneurial roots and took on the CEO role at MomentFeed, which is tackling some of the biggest digital marketing challenges lenders are facing today.

A widely recognized thought leader on organization transformation, technologies, and sales strategies, Nick has held senior positions at Bain & Company, Accenture.com, and Ogilvy. He was named one of the 50 Most Influential People in Sales Lead Management.  A Fulbright Scholar, Hedges holds an MBA with Distinction from Harvard Business School and a bachelor’s degree with first-class honors from Manchester University.