Advertise with us! We welcome Industry Thought Leaders to become advertisers. We exist to give thought leaders a platform & a voice!

  • Home
  • Segments
    • MBA Mortgage Minute
    • Macro Market update
    • Originations update
    • Market update
    • Legislative update
    • Tech Report
    • Loan Servicing & “The agencies”
  • Upcoming episodes
  • Advertisers
    • Finastra
    • Candor Technology
    • FormFree
    • SimpleNexus
    • Total Expert
    • Mortgage Bankers Association
    • Mortgage Collaborative
    • Knowledge Coop
    • Modex
    • Mobility Market Intelligence
  • About
    • David Lykken
    • Les Parker
    • Alice Alvey
  • Contact Us
  • Advertise With Us

Lykken on Lending

Lykken on Lending

A Weekly Podcast by Mortgage Professionals

5-17-2021 Hot Topic: Text for Business the RIGHT way! The K Launch way

https://lykkenonlendingpodcast.s3-us-west-2.amazonaws.com/2021/05/05-17/5-17-2021_HT.mp3
Play in New Window|Download
https://lykkenonlendingpodcast.s3-us-west-2.amazonaws.com/2021/05/05-17/5-17-2021_HT.mp3
FacebookTwitterLinkedIn

K Launch Text Messaging Optimization Serves Banking and Mortgage End-Market!

You must catch the Hot Topic to learn all about how……

K Launch is thrilled to bring experiential messaging to the mortgage lending space in collaboration with SupportLink3. They facilitate that for mortgage lenders through personalized messaging and by creating an immersive experience that serves as a process and expectations guide for borrowers throughout the home buying process.”

K Launch, a subsidiary of the global communication software company, Kerauno, is headquartered in Indianapolis, Indiana. K Launch provides turnkey managed text solutions that deliver tangible outcomes through experiential, personalized, and immersive text messaging campaigns. K Launch builds valuable relationships through fully managed text engagement services and text messaging optimization for B2B and B2C companies, government agencies, and nonprofits. The firm uses proprietary communication practices, methodologies, the science of words, data and AI bot technology proven to build relationships and increase revenue. For more information, visit klaunch.io or text “K Launch” to 55433.

Want to know more about Joseph Melillo?

Joseph Melillo, Senior Client Success Manager, K Launch 

Joe Melillo is a Senior Client Success Manager for K Launch out of Indianapolis Indiana, Originally from the East coast Joe is now a Hoosier through and through. He is a former Emmy Nominated Journalist and worked for a decade as a Tv Broadcast Journalist in multiple markets across the country and understands the power of impactful communication. He has THREE podcasts including “Infamous Indy” a True Crime Podcast about Indianapolis Murderers and Serial Killers, A Podcast based on his experience becoming a new dad Called “New Old Dads” and is the host of the ““Electrify your Message Podcast”, which helps companies use text to grow their business.

Most recently, he has Joined the local board for the YMCA to help affect his community and is working hard to help business owners and nonprofits communicate more effectively with Text.

Links related to Alice Alvey segment today:

CFPB Report on Characteristics of Mortgage Borrowers

House Bill 2863




Filed Under: Hot Topic Tagged With: Allen Pollack, Artificial Intelligence, Celebrity Home Loans, Community Mortgage Lenders of America, David Lykken, Finastra, FormFree, Indecomm, insellerate, Joseph Melillo, K Launch, Knowledge Coop, Lenders One, Les Parker, Lykken on Lending, Matt Graham, mba mortgage minute, MBS Highway, MBSLive, MobilityRE, Modex, Mtg Bankers Association of America, Positioning leadership, Rob VanRaaphorst, Technology, The Mortgage Collaborative, TMS-Advisors, TMSpotlight, transformational mortgage solutions

To share this program, click on which ever social media sites you would like for it to appear.
  • linkedin
  • twitter

Search Podcasts

Get Articles and Interviews Delivered to your Email

Our Sponsors

Finastra
TotalExpert

Copyright © 2023 · Maron Pro Theme on Genesis Framework · WordPress · Log in