As our series on Social Media Marketing wraps up, Kathy Kemper-Zanck of Katalyst Kampus will be our guest to discuss a series of practical ways to implement a Social Media Strategy in order to get some quick wins and provide value to your customers, specifically in the Mortgage Industry. Kathy is the founder, owner and managing director … [Read more...]
11-27-17 Hot Topic Why Inbound is the Future for Mortgage Marketing with Dave Scilabro
As we continue our series on Social Media, our guest this week is Dave Scilabro of Harvest ROI. Harvest ROI aims to help their clients find a unique strategy in order to drive sustainable growth and deliver a world-class customer experience. About HarvestROI: HarvestROI offers RealGrowth™ (Go to Market Strategy Development), InboundMortgage™ … [Read more...]
11-20-17 – Hot Topic – Creating a Comprehensive Digital Marketing Strategy with Tom Sliker
This week David Lykken interviews Tom Sliker of Broadstreet Consulting about creating a comprehensive digital marketing strategy in the area of Google Search and we hear how Tom has helps clients generate $10 – $20 of sales for every $1 spent. Here’s what David will discuss with Tom during this podcast: – details on what Broadstreet … [Read more...]
11-13-17 Hot Topic – Boosting your Business with Social Media w/ Rob Lowe
Are you missing the boat? Get LinkedIn today, it’s easier than you think! Rob Lowe, a LinkedIn pro, shares his insight on the show today! You have a LinkedIn profile and you accept invites when they come in but you’re not really using it, right? You’re already extremely busy so how do you find the time to post articles, search for … [Read more...]
2017-11-06 Hot Topic – Special Guest Don Lampe
David Lykken is Joined by Special Guest Donald C. Lampe. Mr. Lampe is a partner in the Financial Services Group in the Washington D.C. office of Morrison & Foerster. He represents banks, mortgage companies, automotive finance companies, insurance underwriters and agents and other financial service providers in a variety of financial services … [Read more...]
2017-10-30 Hot Topic – Special Guest Lynn Fischer
David Lykken is Joined by Guest Dr. Lynn Fisher. Lynn serves as Vice President of Research and Economics of the Mortgage Bankers Association (MBA). In this role, she is responsible for managing MBA's economic and mortgage originations forecasts and developing analysis on issues of importance to the mortgage industry. Lynn also serves as the … [Read more...]
10-16-17 Your Highest Cost of Doing Business? People. The Birkman Method with Jim Blanchard
What is your highest cost of doing business? People. How to find the right ones, how to make them productive, how to keep the best. We can help! What behaviors are you hiring? What behaviors do you want to hire? How will your new hires fit in the team they join? How will you align them with your culture and their team mates? How do your … [Read more...]
10-9-17 Financial Dignity Empowerment with John Hope Bryant of Operation Hope
Today’s exciting podcast features John Hope Bryant, Founder, Chairman and CEO of Operation HOPE. David and John will dive into financial dignity empowerment as an approach to community uplift, creating an economy that works for all. Bryant has a new book scheduled for release 9/18/17 titled “The Memo: Five Rules for Your Economic … [Read more...]
10-2-17 The Digital Mortgage Market with Allen Pollack
With the mortgage market transforming at such a rapid pace, your company needs to be on board. Join David and Allen Pollack as they discuss the exciting events and products revealed at the 2017 National Mortgage News Digital Mortgage Conference in San Francisco, CA. Learn about new partnerships and opportunities; new technologies that help you … [Read more...]
9-25-17 Preparing for the Emerging Diverse Housing Market with Maria Zywiciel
Is your company prepared to serve the new emerging mega market? Between 2010 – 2025 there will be 17 million new household formations in the United States and 13 million will be from diverse segments of which 40% will be Latino! Join David as he talks with Maria Zywiciel, President of NAHREP Consulting Services (NCS), a marketing consulting firm … [Read more...]
9-18-17 Scott Augenbaum, Special Agent with the FBI
Join David as he talks with Scott Augenbaum, Special Agent at the FBI. Scott has supervised the Washington D.C. Cyber Crime Fraud Unit and was responsible for managing the FBI’s Cyber Task Force Program and Intellectual Property Rights Program. He also managed the FBI Memphis Division Computer Intrusion/Counterintelligence Squad in Nashville, … [Read more...]
2017-09-11 Hot Topic – A personal story of courage from 9/11 with C.J. De Santis
2017-09-04 Hot Topic – Unveiling Social Media Advertising with Mortgage Prosperity Academy
2017-08-28 Hot Topic – Eric Cummins, Global Head: Lending, Explains the Formation of Finastra
2017-07-17 Hot Topic – Breaking Developments in GSE Reform with David Stevens
How should your business approach the GSE reform? Join David Stevens, President and CEO of the MBA, as he discusses the MBA's recommended approach to GSE reform, the last piece of unfinished business from the 2008 financial crisis. David outlines key principles and guardrails that should guide the reform effort and provides a detailed picture of a … [Read more...]
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