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Lykken on Lending

Lykken on Lending

A Weekly Podcast by Mortgage Professionals

01-10-2022 Creating and Using Testimonials

https://lykkenonlendingpodcast.s3.us-west-2.amazonaws.com/2022/01/10/01-10-2022_EDITEDFINAL.mp3
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In our Hot Topic this week we have Julian Lumpkin on the program to give us his take on how to increase your close rates NOW? How you can close more deals by introducing real social proof into your sales cycles. As well as showing your prospects real stories and results with Case Studies and Testimonials. 

The most effective way to reach your audience is not through your own words, it’s through the words of your clients! You need customer stories – written and video formats! If you aren’t getting these done yourself, check out SuccessKit.io to see how they can handle it for you!

Getting your clients on video talking about their experience with you is the quickest and easiest way to instantly improve your credibility, and therefore your sales and marketing efforts. The best part is, these videos can often be handled remotely! If you want to start creating using video testimonials, visit us at successkit.io.

Want to know more about Julian Lumpkin?

Julian is the Founder of SuccessKit, a boutique agency focused on creating Case Studies and video testimonials.  He handles sales and oversees every Case Study they produce. He ensures each Case Study tells the most powerful story possible, and the process is super easy for his clients and their partners.  Julian has focused his career on B2B sales and sales management, specifically bringing new technologies to market. After years as an elite sales rep, he began leading teams, specifically focused on coaching sales reps on how to be direct, credible, and respected throughout the sales process. Julian conceived of and designed SuccessKit when running an 18 person sales team at Axial, a b2b startup, as a way to help sales reps have better conversations by utilizing customer success examples and other content more effectively.

SuccessKit Podcast, click here!!

Filed Under: Episode, Latest Episode Tagged With: 2022 Outlook, AI Assist, Alice Alvey, Allen Pollack, broker to banker, Case Studies and Testimonials, Community Mortgage Lenders of America, David Lykken, Finastra, Julian Lumpkin, Knowledge Coop, Lender Toolkit, LendersOne, Les Parker, Lykken on Lending, Matt Graham, MBA, MobilityRE, Modex, Mortgage Bankers Association, Mortgage Business, mortgage legislative update, Mortgage Technology, Open Mortgage, Rob VanRaaphorst, SnapDocs, SuccessKit.oi, The Mortgage Collaborative, transformational mortgage solutions

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