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Lykken on Lending

Lykken on Lending

A Weekly Podcast by Mortgage Professionals

6-12-17 Hot Topic – Alex Kutsishin: How to build the relationship between lender & borrower

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Have you been searching for ways to improve the relationship between lender and borrower?  Join David as he discusses some new and innovative ideas with Co-Founder and CEO of Sales Boomerang, Alex Kutsishin.  This is the first time in history that the lender/originator can be the one to deliver good news to his/her turndowns. Mortgage companies can recover tens or hundreds of millions of dollars in missed loan volume annually as well as offer better customer service to borrowers by giving them access to information.  Things like:

  • Credit Watch — Our clients can now see when their recent turndowns/prospects has fixed his/her credit.
  • Equity Watch — Our clients can now see when their past customer or prospect has equity in their home
  • Rate Watch — Our clients can now see which prospect or client could benefit from a lower rate
  • Back in the Market — Our clients can now see when a prospect or a client is out shopping again

Filed Under: Hot Topic

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